PORTFOLIO NEWS

2013

August 8, 2013 - SOASTA Raises $30M for Web and Mobile Performance Testing
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August 8, 2013 - SOASTA Raises $30 Million For Service That Uses The Cloud To Test Apps
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June 27, 2013 - Samplify Puts the Squeeze on Compression
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June 24, 2013 - Eight ways to double lead volume from your blog [InboundWriter feature]
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June 18, 2013 - SOASTA Appoints Jive Software CFO and Former Mercury Interactive Executive to Board of Directors
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June 18, 2013 - SOASTA’s mPulse Voted Best Real User Monitoring (RUM) Solution by Top Web Professionals at Velocity Conference
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April 16, 2013 - Intel Acquires API Powerhouse Mashery
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April 15, 2013 - IDC Names Disruptive Pioneer SOASTA as Cloud Testing Leader
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April 11, 2013 - athenahealth Selects Mashery to Bring Electronic Medial Records Out of the Dark Ages and Into the App Economy
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January 24, 2013 - Appcelerator and SOASTA Partner to Empower Mobile Enterprise Developers with First Integrated Test Automation Solution
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January 21, 2013 - How Comcast Used Mashery to Revolutionize App Development
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2012

December 24, 2012 - Business News Daily: The 10 Best Business Ideas of 2012 [SOASTA feature]
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December 13, 2012 - Mashery Bolsters Management Team as Company Leads the API Market Surge
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November 15, 2012 - SiliconAngle: SOASTA Expands Services Portfolio to Mobile
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November 12, 2012 - Inbound Writer Lands New Financing and Appoints New CEO
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October 2, 2012 - GigaOm: SOASTA Acquires LogNormal to Beef Up Mobile App Testing
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August 5, 2012 - NASA Selects SOASTA to Battle Test Live Mars Rover Stream as World Watches Historic Event
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August 1, 2012 - Forbes: How London Prepared for the First Mobile Olympics [SOASTA feature]
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July 23, 2012 - Mashery Lands $10M to Expand Operations in "Post Website Era"
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July 20, 2012 -Mashable: The Top 10 Reasons Why iOS and Android Apps Crash [SOASTA feature]
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July 20, 2012 - Olympics Site Picks SOASTA to Prepare for Traffic Onslaught
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July 3, 2012 - Mashery Strengthens API Business Expertise With Executive Strategy Services, Legal Appointments
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June 28, 2012 - InboundWriter Web Application Now Available on iPad and Other Tablets via HTML5 Overhaul
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May 24, 2012 - New Relic and SOASTA Team to Deliver Web App Testing and APM
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March 16, 2012 - Samplify Announces New Focus on Big Data with New Strategy and CEO
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February 7, 2012 - TheStreet.com: Angry Birds Crashing? There's a Test for That [SOASTA feature]
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January 31, 2012 - Mashery and Elance Connect Developers to Freelance Marketplace
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January 25, 2012 - EETimes: Samplify Systems Improves the Performance of Multicore Processors
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January 23, 2012 - Fast Company: There's an App for that App [SOASTA feature]
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January 23, 2012 - SOASTA Launches Next-Generation Test Platform for Multi-Touch and Gesture-Based Mobile Applications
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2011

December 12, 2011 - TechCrunch: Cloud-Based App Testing Platform SOASTA Raises $12 Million
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December 7, 2011 - Search Engine Watch: New InboundWriter Feature Helps Google AdSense Publishers Optimize to CPC
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November 27, 2011 - Samplify Systems Announces Availability of First Ultrasound Beamforming ASIC For Merchant Market
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November 17, 2011 - Mashery Turbocharges App Development with New API Discovery Tool
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October 11, 2011 - New Study Finds Real-Time Content Optimization Can Measurably Improve Audience Reach and Engagement [Eighfold Logic feature]
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October 4, 2011 - SOASTA Bolsters CloudTest Platform with Selenium-Based Functional Testing
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September 20, 2011 - Capella Extends Market Leadership on Wavelength Selectiove Switches with New Member of CRX Family
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September 6, 2011 - Samplify Systems Granted Patent for Compression Across Base Station Fiber Optic Links
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August 23, 2011 - ReadWriteWeb: Commerce APIs: Is Accepting Payments the Next Wave? [Mashery feature]
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August 23, 2011 - Mashery Lets Companies "Distribute the Buy Button," Enables Secure Purchases on Any App, Device or Social Network
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July 19, 2011 - SOASTA Launches First Free, Enterprise-Class Performance Testing Solution
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July 15, 2011 - Mashery Expands Enterprise Services Offering and Opens Up New York Office
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June 16, 2011 - Capella Adds 2 new Board Members
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June 15, 2011 - SOASTA Launches CloudTest Mobile
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June 8, 2011 - SOASTA Inks Deal with IBM Global Business Services
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May 23, 2011 - TechCrunch: Eightfold Logic Launches InboundWriter, A Social Writing App, And Raises $2 Million
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May 23, 2011 - Huffington Post: Mashery Managing API for Apps for The New York Times, Guardian, USA Today and Others
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May 6, 2011 - Information Week: Mashery Raises $11M for API Management
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May 4, 2011 - TechCrunch: 100,000 Developers Strong, Mashery Nabs $11M To Push The Internet Beyond Websites
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April 27, 2011 - SOASTA Continues to Garner Widespread Industry Recognition
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April 26, 2011 - Mashery Named One of San Francisco Business Times' 'Best Places to Work'
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April 20, 2011 - SOASTA Appoints Dan FitzSimons Vice President of Worldwide Sales
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April 15, 2011 - United Imaging Healthcare Picks Samplify's Analog Front-End Solutions for New Portable Ultrasound System
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April 13, 2011 - Capella Intelligent Subsystems Raises $20M Round
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March 30, 2011 - CRN names SOASTA as one of the top 20 cloud apps and software vendors for 2011
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March 30, 2011 - Veteran Software Leader to Head Mashery's Product Engineering and Operations
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March 17, 2011 - SOASTA Named to the 2011 OnDemand 100 Top Private Companies
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March 11, 2011 - SOASTA Voted as "Best Killer App" at CloudCamp's 2011 Cloudy Awards
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March 10, 2011 - SOASTA Recognized by the Wall Street Journal as #34 in the 2011 Top 50 Venture Backed Companies
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March 7, 2011 - Samplify Raises $11.2M Series B
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March 7, 2011 - Mashery Achieves New Milestones With 95,000 Developers and 25,000 Live Apps
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February 9, 2011 - Mashery Helps Leading Social Apps Klout, SocialFlow, Appinions, and Lulu.com Leverage the Deluge of Data
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February 7, 2011 - SOASTA Brings Cloud Testing to the Masses
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February 7, 2011 - SOASTA Delivers World's Largest Testing Platform with CloudTest Pro
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January 26, 2011 - SOASTA Wins Red Herring's 2010 Global 100 Award
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2010

December 8, 2010 - New Mashery Analytics Help Organizations Track Business Value on API Management Initiatives
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December 5, 2010 -Testing Expert Fred Beringer Joins SOASTA’s World-Class Performance Engineering Team
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December 1, 2010 - Rolling Stone: Veebeam - 2010 Gift Guide: Products That Will Rock Your Socks Off
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November 23, 2010 - SOASTA Strengthens Executive Team with Cloud Computing Veteran Betsy Zikakis, Former VP of Marketing of Rightscale
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November 20, 2010 - Scobelizer: Mashery - The API Company
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October 28, 2010 - SOASTA CloudTest Targets Enterprise Applications Moving to the Cloud
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September 14, 2010 -Mashable: VeeBeam Wirelessly Stream Web Video to Your TV
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September 14, 2010 - c|net: Veebeam Unveils PC to TV Solution
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September 8, 2010 - Forbes: Why Businesses Need Mobile Apps [Mashery feature]
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August 25, 2010 - Deal Radar 2010: Mashery
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August 24, 2010 - Acquia Partners with SOASTA To Ensure the Ongoing Success of Enterprise-Scale Drupal Deployments
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August 23, 2010 - Samplify Gains Momentum in China with Second Series of Patents Granted
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August 18, 2010 - Mashery Gains Momentum with Location-Based Services Customers
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June 23, 2010 - Eightfold Logic Reinvents Linking to Maximize SEO Results
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June 23, 2010 - TechCrunch: Like A Match.com For Search Marketers, Linker Facilitates Relevant Link Exchanges [Eightfold Logic feature]
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June 23, 2010 - SOASTA Releases CloudTest Grid for Web Testing
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June 23, 2010 - Interview with Mashery's Oren Michels: Why is the iPad Revolutionizing Mobile Application Development?
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June 2, 2010 - SOASTA and CA Technologies Team Up for New Level of Performance Intelligence
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May 27, 2010 - ReadWriteWeb: 3 Companies That Tackle Complexity in the Cloud: SOASTA, Makara and OpsCode
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May 18, 2010 - Formative Portfolio companies Mashery and Eightfold Logic Named to 2010 List of Hottest Companies in San Francisco
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May 13, 2010 - Online Marketing Pioneer Rand Schulman Joins Eightfold Logic
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May 13, 2010 - Enquisite Becomes Eightfold Logic: Read About Mark Hoffman's Latest Vision
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May 4, 2010 - Enquisite Raises $5.2M in Series B Funding
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April 28, 2010 - Silicon Labs Acquires Silicon Clocks and CMEMS Technology
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April 19, 2010 - Samplify Announces New Ultrasound Beamforming Chip
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April 13, 2010 - SOASTA Releases First Real-time OLAP Engine for Performance Testing
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April 8, 2010 - Mashery Named a 2010 "Cool Vendor" in Cloud Management by Gartner
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April 6, 2010 - SOASTA Selected by AlwaysOn as a 2010 OnDemand Top 100 Winner
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March 26, 2010 -IDT Signs Development Deal with Samplify Systems for Wireless Infrastructure Market Applications
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March 16, 2010 - Forbes: Getting Mighty Clouded - SOASTA feature
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March 16, 2010 - Capella Bolsters Management Team with New Executive Positions
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March 9, 2010 - Wall Street Journal: The Next Big Thing - The Top 50 Venture-Backed Companies: SOASTA, No. 36
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March 9, 2010 - Internet Broadcasting Selects Mashery to Power API Platform
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February 25, 2010 - Mashery Raises $5.5M to Meet Growing Demand of API Market
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February 22, 2010 - Six Questions for Mashery CEO Oren Michels About APIs
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February 22, 2010 - Samplify Systems Prism Compression IP Named Finalist in EDN Magazine's 20th Annual Innovation Awards
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February 5, 2010 - MIT Technology Review: Top Companies to Watch in 2010 - List Includes Facebook, Twitter, Hulu and Mashery
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January 25, 2010 - SOASTA Hires Mark Edwards as VP of Worlwide Sales
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January 12, 2010 -Web Performance Expert Dan Bartow Joins SOASTA
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2009

December 30, 2009 - 5 Enterprise Trends to Watch in 2010: Mashery a Barometer for API Enterprise Adoption
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December 1, 2009 - SOASTA raises $10M Series C Round
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November 17, 2009 - MySpace Uses SOASTA's CloudTest to Perform 1,000,000 User Load Test to MySpace Music Site
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November 17, 2009 - Web2.0 Expo: APIs Build Web Presence (Mashery feature)
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November 3, 2009 - SOASTA Adds Open Source Testing by Integrating JMeter to CloudTest Platform
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October 22, 2009 - Startup Put More Focus on API Management (Mashery feature)
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September 29, 2009 - M-Dot Network Leverages the SOASTA's CloudTest to Test Digital Transaction Platform for 1,000,000 Users
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August 12, 2009 - Amazon Web Services Highlights SOASTA and Intuit
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August 4, 2009 - OneTXT launches "Killer eCommerce App" using Mashery platform
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August 3, 2009 - Moog to Enable Integration of Compression into CT Scanners Via Key Joint Development with Samplify
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June 29, 2009 - Why Was Intuit So Ready for Tax Day? (SOASTA feature)
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June 29, 2009 - SOASTA Expands Management Team with 3 Executive Hires from TIBCO, Mercury Interactive and Oracle
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June 23, 2009 - ZDNet: Running Your SOA Like a Web Start-Up (Mashery feature)
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June 23, 2009 - Enquisite Seeks to Change the SEO Market
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June 9, 2009 - Silicon Clocks Raises $10.3M from Silicon Labs and Premier Venture Firms
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June 9, 2009 - EETimes: Silicon Clocks raises $10.3M to commercialize CMOS-plus-MEMS
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June 1, 2009 - Internet Retailer: Take My API Please (Mashery feature)
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May 22, 2009 - Forbes: The Next Frontier in Search Marketing (Enquisite feature)
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May 19, 2009 - Entrepreneur Journeys: Deal Radar 2009 - Enquisite
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May 14, 2009 - Mashery Named One of the Hottest Start-ups of 2009; Selected as TiE50 Award Winner
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May 13, 2009 - Mark Hoffman's Fourth Run (Enquisite) - part 1
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May 4, 2009 - Mashery Manages a Record 1 Billion API Calls in Q109
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April 29, 2009 - Mashery Powers New API for “The Nielsen of Email Marketing”
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April 28, 2009 - SOASTA CloudTest™ Adds iPhone™ Application Support to its Load and Performance Testing Platform
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April 16, 2009 - Mashery Nominated as Finalist for CNET's Web100 Award for the Top 100 Web Applications and Services
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April 3, 2009 - Pyxis Technology Raises $3M
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April 1, 2009 - Samplify Wins Top Honor from EDN Magazine in Data Conversion Category
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March 30, 2009 - Samplify's SAM1600 Family A/D and D/A Converters Launches into Volume Production
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March 20, 2009 - Transform the Economics of Search Marketing Optimization (Enquisite feature)
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March 19, 2009 - How Service Delivery Platform (SDP) Companies Monetize (Mashery feature)
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March 19, 2009 - Samplify Expands into China
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March 12, 2009 - SOASTA Adds BrowserFarm to CloudTest Platform
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March 10, 2009 - The Guardian Selects Mashery to Launch Open API
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March 10, 2009 - It's About the Passion, Not the Money (Samplify feature)
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February 23, 2009 - Enquisite Launches Industry’s First Link Analytics Solution
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February 18, 2009 - Testing the World Wide Cloud (SOASTA feature)
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February 18, 2009 - SOASTA Launches CloudTest Global Platform
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February 16, 2009 - Circus Mashimus Mashup Contest Comes to SXSW (Mashery feature)
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February 9, 2009 - Formative Ventures Co-Leads $8M Series B Round in Enquisite
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February 9, 2009 - Enquisite Unveils Breakthrough SEO Platform
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January 28, 2009 - Cloud Computing Shapes Up as Big Trend for 2009 (SOASTA feature)
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January 27, 2009 - Silicon Clocks Announces Breakthrough for MEMS Temperature Stability
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January 26, 2009 - Best Buy Launches Remix API (With Mashery) to Expand Its Reach Online
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January 20, 2009 - Information Week: Do the Monster Mashery
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January 20, 2009 - Silicon Clocks Announces New Timing Product Line
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January 20, 2009 - Textbook Rental Site Chegg Picks SOASTA's CloudTest Platform
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January 20, 2009 - Using Web2.0 to Extend Your Firm's Brand (Mashery feature)
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January 7, 2009 - Imation Picks Staccato's UWB Solution
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January 7, 2009 - SOASTA's Web Hosting Cloud Testing Service, Debuts at SAVVIS
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2008

December 18, 2008 - Staccato Acquires WiQuest's USB Development Center in India
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December 17, 2008 - SOASTA Teams With Savvis to Deliver Cloud Testing Service
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December 12, 2008 - Embedded.com: Samplify Couples Compression with Converters
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December 10, 2008 - Explore the Smart Companies that Sponsor ReadWriteWeb (Mashery feature)
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December 9, 2008 - Has Cloud Computing Found Its 'Killer App?' (SOASTA feature)
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December 1, 2008 - Watch Hoover's Video on their API (Mashery feature)
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November 25, 2008 - Opportunopoly: Exploiting MIT's Technology Review 'Top Startups' (Mashery feature)
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November 20, 2008 - Staccato Secures $20M in Financing and Bolsters UWB Market with Merger with Artimi
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November 17, 2008 - Silicon Clocks Appoints MEMS Veteran Didier Lacroix as CEO
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November 12, 2008 - Staccato’s Ripcord2™ Named 2009 International CES Best Enabling Technology
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November 11, 2008 - Forbes: SOA's Dirty Little Secret: Most IT departments aren't ready for SOA expansion (Mashery feature)
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November 10, 2008 - Staccato Unveils Single-Chip Host-Side UWB Solution
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November 7, 2008 - SexyWidgets: How Companies are Monetizing APIs (Mashery feature)
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November 3, 2008 - Amazon Web Services Blog: SOASTA - Load Testing From the Cloud
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October 30, 2008 - EDN: Staccato's Single-Chip UWB IC Targets Handset, Automotive, and Industrial uses
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October 27, 2008 - Rackspace Selects SOASTA for Cloud Hosting Suite
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October 21, 2008 - API's Popping Up All Over (Thanks to Mashery)
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October 20, 2008 - VentureBeat: Samplify Systems, a Rare Semiconductor Start-up
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October 20, 2008 - Samplify Evolves Business Model From IP Developer to Semiconductor Supplier; Now Targets Multi-Billion Dollar Market
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October 20, 2008 - Samplify Systems Announces Availability of World's First 16-channel, 12-bit, 65 Msps A/D Converter With Integrated Real-Time Data Compression
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October 14, 2008 - First New York Times API is Live, and Here's Why It Matters (Mashery feature)
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October 8, 2008 - Capella Plans for Rapid Worldwide Product Distribution with 2 Senior Executive Appointments
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October 3, 2008 - Netflix Opens Up (Mashery feature)
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October 1, 2008 - Skytap Announces ISV Alliance Program for Cloud Computing (SOASTA feature)
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September 25, 2008 - c|net: How Do You Replicate Big Retailers Online? Mashery Has an Answer
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September 24, 2008 - New York Times: The A.P.I. Bug Hits Old Retail and Old Media (Mashery feature)
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September 8, 2008 - Cloud Computing Gathers Steam With $6.4M Round for SOASTA
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September 8, 2008 - GigaOM: SOASTA Raises $6.4M to Test in the Cloud
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September 2 , 2008 - Staccato Introduces World's First All-CMOS 65nm Single-Chip Ultrawideband (UWB) and WiMedia Device for High Volume Wireless Applications
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August 28, 2008 - Why Web 3.0? A Look at Where the Web is Headed (Mashery feature)
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August 13, 2008 - Smalltown(R) Announces Reseller Program for Distribution and Sale of Webcard(TM) Universal Business Listings
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July 18, 2008 - Staccato Communications Expands Into Japan
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July 8, 2008 - Capella Intelligent Subsystems Awarded ISO 9001:2000 Certification
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July 2, 2008 - Samplify Announces Distribution Deal with Tokyo Electron Device Ltd. (TED)
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June 30, 2008 - CBS News: Mashery Raises $2 Million More For Web APIs
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June 30, 2008 - Smalltown Grows Management Team as Service Expands Nationally
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June 29, 2008 - MIT Technology Review: Mashery Named One of "Ten Startups to Watch"
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June 28, 2008 - EDN: Samplify Can Open the Door to Novel Uses of Compression
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June 26, 2008 - Mashery Triples Customer Base in 2008 and Adds Funding to Fuel Growth
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May 30, 2008 - Forbes Magazine: The Oracle of Manitoba (Marketocracy feature)
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May 22, 2008 - Feld Thoughts: No API? You Suck! (Mashery feature)
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May 14, 2008 - InternetNews.com: Small Business Has a New Online Calling Card (Smalltown feature)
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May 13, 2008 - Marketocracy Masters 100 Fund Receives 5-Star rating from Morningstar
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May 13, 2008 - TechCrunch: Smalltown’s WebCards: No Longer Just Hyper-Local
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May 13, 2008 - VentureBeat: Smalltown expands its scope to the Internet community at large with Webcards.com
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May 13, 2008 - Smalltown Launches Webcards.com to Simplify Online Advertising and Marketing for Small Businesses
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May 13, 2008 - Samplify Systems Announces Availability of Compression for Computed Tomography
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May 7, 2008 - Samplify Systems Adds Computed Tomography Expert Carl Crawford to Technical Team
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May 5, 2008 - Staccato Expands Glocal Sales Organization in Preparation for Mass Market UWB Deployment
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April 28, 2008 - Shopping.com Selects Mashery to Support Growing Web 2.0 Developer Community
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April 23, 2008 - ReadWriteWeb: So You're Launching a Platform: After Ubiquitous APIs - What's the Next Frontier? (Mashery feature)
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April 11, 2008 - eWeek Storage Station: Samplify's Data Compression a Blessing for Storage
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April 11, 2008 - Pyxis Technology and Silicon Canvas Set Interoperability Milestone
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April 8, 2008 - EETimes: MEMS Market Could Explode (Silicon Clocks feature)
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March 31, 2008 - ReadWriteWeb: Mashery Continues Rapid Growth with WhitePages.com Mashup
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March 28, 2008 - Smalltown Awarded Best Start-Up Finalist
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March 25, 2008 - Staccato Announces Next Generation Ripcord1 WUSB Development Kit
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March 4, 2008 - Tech Veteran Laura Merling Joins Mashery as VP of Sales and Marketing
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March 4, 2008 - Pyxis Adds EDA Veteran Jim Hogan and KLA-Tencor's Ed Charrier as Advisors to the Board of Directors
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February 23, 2008 - Smalltown Adds Robert Goldberg to Board of Directors
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February 21, 2008 - Ask.com Gets "Compete-ized" (Mashery feature)
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February 12, 2008 - Pyxis Raises $5.25M and Adds KLA-Tencor (KT) Ventures to Team
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February 11, 2008 - EETimes: Pyxis CEO Phil Bishop Video Interview
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February 5, 2008 - George Berberis named Capella COO
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January 30, 2008 - Reuters Picks Mashery for New Calais API Platform
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January 28, 2008 - Capella Closes $15M in Venture Capital Funding
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January 14, 2008 - Samplify Systems Adds Industry Veteran Tim Richardson to Board of Directors
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January 5, 2008 - Notebooks.com: Wireless USB Video of Staccato Communications
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January 2, 2008 - Forbes: Ken Kam (Marketocracy CEO) On Markets & Investing
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2007 and earlier

November 14, 2007 - PEHub: Silicon Clocks Strikes $8 Million
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October 9, 2007 - VentureBeat: Staccato Raises $17.5M for Wireless Design Technology
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September 27, 2007 - Mashery Secures New Funding From Formative Ventures and Accelerator Group to Fuel Customer Growth
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April 3 , 2007 - Samplify Systems Completes $6.5M Funding from Charles River Ventures and Formative Ventures
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March 15, 2007 - Capella Raises $20 Million for Corporate Expansion Leveraging the Success of Its Wavelength Management Subsystems
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October 10, 2006 - Smalltown Announces $3 Million Series A Funding to Launch Build-Out of Local Web
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June 26, 2006 - Pyxis Technology Raises $9.2M in New Funding
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March 1, 2006 - IP Infusion Acquired by Access Corporation
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June 16, 2004 - Zyray Wireless Acquired by Broadcom for $96M
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February 6, 2001 - InnoCOMM Wireless Acquired by National Semiconductor for $130M
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The Formative formula is
to leverage their firsthand operational experience
to help their portfolio companies in critical growth areas, such as fundraising, market positioning and executive management.”

Ken Kam,
CEO of Marketocracy

 
© Copyright 2005, Formative Ventures, LLC. All Rights Reserved.